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AI Search Optimization Agency

The umbrella term for showing up when someone asks an AI instead of searching Google, and how it maps to what we actually build

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One term, three different jobs

“AI Search Optimization” is the name the industry settled on for making a brand visible when the answer comes from an assistant instead of a results page. It is a whole category, and at North Blue it splits into three disciplines that solve different parts of the problem: AEO for being the answer a chatbot or voice assistant gives out loud, GEO for being the source a generative summary or AI Overview cites, and AIO for the AI we use internally to do the SEO and content work behind both, faster. Knowing which of the three you actually need is most of the value of this page.

  • One diagnosis that tells you which of the three disciplines is your actual gap
  • No duplicate spend on overlapping work sold as three separate products
  • A shared measurement layer across AEO and GEO instead of three disconnected reports
  • AIO applied wherever it speeds up the other two
  • A vocabulary your team can use correctly with vendors and each other

Not sure which of the three you need

A short audit tells you whether your gap is being cited by assistants, appearing in AI Overviews, or just moving faster

I want the diagnosis

What sits under this umbrella

  • AEO: optimizing to be the answer a voice assistant or chatbot names out loud
  • GEO: optimizing to be the cited source inside an AI Overview or generative summary
  • AIO: using AI internally to research, draft, and prioritize the SEO work behind both
  • A shared entity and structured-data foundation all three draw from
  • Cross-engine monitoring across ChatGPT, Gemini, Perplexity, and Google AI Overviews
  • A single diagnostic that routes you to the right discipline instead of selling all three by default

Why this is not a fourth service. AEO, AIO, and GEO already exist as their own pages, each with its own methodology, timeline, and price, because they are genuinely different work. This page exists because the industry uses “AI Search Optimization”, “AI SEO”, and “generative SEO” to mean all three at once, and a visitor searching one of those terms deserves a straight answer about which discipline actually applies to them, rather than a fourth thing to buy.

How we route you to the right discipline

Before recommending AEO, GEO, or AIO, we find out which one your business is actually missing.

  1. Ask what you are missing

    Cited by assistants but not summarized by AI Overviews, or the reverse, or neither yet. The two failure modes point to different work.

  2. Test across engines

    The same set of real queries run against ChatGPT, Gemini, Perplexity, and Google AI Overviews, each engine checked on its own.

  3. Recommend the one discipline you need

    AEO, GEO, or both, scoped to what the test actually showed. AIO gets applied underneath as part of the work.

  4. Report against one shared baseline

    So a GEO win and an AEO win show up on the same scoreboard instead of two agencies each claiming credit.

One scoreboard for both engines

AEO and GEO are usually reported separately, which hides the fact that they are answering the same underlying question: does the AI trust you enough to say your name.

AI-wide share of voice

How often your brand is named across assistants and generative summaries combined.

Cited versus competitor cited

For the same query, whether the engine names you, a competitor, or neither, tracked over time.

Time to first citation

How long after a change ships before it shows up as a citation, which is the number that tells you the work is actually landing.

I want to see where I stand today

Get a plain answer on whether AI assistants and generative engines already mention your business

Check my AI visibility

Questions about AI Search Optimization

The ones people ask before they know which discipline they actually need

What is the difference between AEO, AIO, and GEO?

AEO is about being the answer a voice assistant or chatbot gives out loud. GEO is about being the source an AI Overview or generative summary cites in its written answer. AIO is different from both: it is AI used internally to speed up SEO and content work.

Do I need all three?

Most businesses need one, sometimes two. AIO is worth adding once AEO or GEO work is already running and there is real volume to speed up. Buying all three before a diagnosis usually means paying for overlap.

Is this different from traditional SEO?

It builds on it rather than replacing it. An AI assistant or generative summary still draws on the same crawlable, well-structured web that traditional SEO makes possible. See our Traditional SEO page for where that foundation stops and this category picks up.

How do I know which discipline is my actual gap?

We run the same real queries against ChatGPT, Gemini, Perplexity, and Google AI Overviews and see which of the two failure modes shows up: not cited in generative summaries, not named by assistants, or both. That result is what decides between AEO and GEO.

Why is there no price on this page?

Because this page is not something you buy. AEO and GEO are, each at their own page and price, and AIO is applied inside whichever of those two you choose.

Straightforward pricing

Three ways to work with us, from SEO fundamentals to the full AI search ecosystem. Pick the tier that matches how far you want to go.

SEO Foundations

$900-1400/month. The foundation done right, at the price of a single specialist.

Includes:

  • Full technical and on-page SEO audit
  • Local presence (Google Business Profile)
  • Monthly performance report
  • The base done right, before adding AI channels
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SEO + AI Visibility (Most Requested)

$1500-2500/month. SEO plus the AI channels your competitors aren’t watching yet.

Includes:

  • Everything in SEO Foundations
  • One or two AI disciplines added, AEO or AIO based on your diagnosis
  • Visibility across traditional search and AI answer engines
  • Monthly cross-channel report
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Full AI Search Ecosystem

$3500-6000/month. Command of every engine that will exist in five years, traditional and AI alike.

Includes:

  • All four disciplines combined: SEO 360°, AIO, AEO and GEO
  • Dedicated strategist
  • Monthly cross-channel report across every engine
  • Option to add the Social combo
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Several brands, markets or languages?

We build a custom plan with its own scope and timeline. Tell us what you need and we will reply with a proposal.

Plan something custom

Find out which discipline you actually need

A short cross-engine check tells you whether the gap is AEO, GEO, or something traditional SEO should fix first

Request the diagnosis

Ready to talk about your project?

Contact us today and we will build a plan for your brand together, with clear goals and timelines

Chat with us on WhatsApp

The fastest way to reach us. Send a message and we will reply right away.

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Contact Information

Hours

Mon – Fri: 9:00 – 18:00, Sat: 10:00 – 14:00 (GMT-3)

Why Choose Us?

  • Personalized strategies
  • Measurable results
  • Expert team

Explore our SEO + AI Ecosystem

Each service addresses a key dimension of modern positioning. Connect traditional strategies, artificial intelligence, and optimization for answer engines and generative experiences.

SEO + AIO + AEO + GEO

Discover our comprehensive solution combining traditional SEO with optimization for assisted and generative engines.

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SEO 360°

Complete audits, technical optimization, and content that reinforce your sustainable organic positioning.

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Local SEO

Google Business Profile, map pack rankings and a page per neighborhood, for businesses whose customers are nearby.

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AIO (Artificial Intelligence Optimization)

We apply AI to detect opportunities, automate keyword insights, and accelerate strategic execution.

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AEO (Answer Engine Optimization)

Prepare your brand for answer engines, rich snippets, and conversational experiences.

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GEO (Generative Engine Optimization)

Gain visibility in generative experiences with semantic content, structured data, and curated prompts.

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ChatGPT Ads

Paid placement inside ChatGPT answers, alongside the organic work that makes the model cite you in the first place.

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