The four parts, in the order they feed each other
Content gives people something worth following, community management answers the ones who do, paid buys reach for whatever already works, and the reporting decides where next month goes.
Build a strong community and increase your engagement
Transform your digital presence with our social media management. We create personalized strategies to build community, increase engagement, and drive growth.
A short call is usually enough to tell you whether we can help.
What running a social account actually consists of, and why splitting the four across different people is where most of them go wrong.
What running a social account actually consists of, and why splitting the four across different people is where most of them go wrong.
Content gives people something worth following, community management answers the ones who do, paid buys reach for whatever already works, and the reporting decides where next month goes.
A reel, a carousel and a feed post are not the same picture at three sizes. Each format is made for the thing it is going on.
The value of a reply falls away within hours. Answering while the thread is live is what turns a comment into a customer.
Several ideas go out on equal budget. Within a few weeks almost all of the spend sits behind the one that earned it.
Impressions and follower counts are easy to grow and easy to ignore. We report saves, profile visits, conversations and bookings.
CABA, the Ciudad Autónoma de Buenos Aires, is one local market on paper and about fifteen in practice. Three million people live inside the Avenida General Paz and another two million commute in on a working day, and the fifteen comunas they move between behave differently enough in search that a single city-wide strategy is usually the wrong instrument. The first useful question for a business here is not how to rank in Buenos Aires. It is which part of Buenos Aires it actually trades in.
City-wide queries are a real category and they are not the easy ones. “Marketing agency Buenos Aires”, “contador CABA”, “estudio jurídico Buenos Aires” carry serious volume and are contested by everyone in the city at once, including firms with fifteen years of domain history behind them. They are worth pursuing when a business genuinely serves the whole city and can show it, and worth ignoring when it does not: a clinic in Caballito that reaches fourth place for a city term gets calls from Mataderos and Saavedra, and books almost none of them.
Most of it is decided in the map pack, and at city scale that behaves in a way people find counterintuitive. Google re-centers local results on the person searching rather than on the city, so there is no single ranking to hold: a business visible from Palermo can be absent from Flores for the same query on the same day. Coverage radius, not position, is the number that matters, and it is bought with a Google Business Profile that is complete, reviewed and genuinely maintained, plus pages that say something specific about where the work happens.
The commercial mix is wide even for a capital. Professional services and finance concentrate in the north-east corridor, gastronomy and retail run through the center and the north, health clusters around Recoleta and Belgrano, and industry and logistics sit in the south. Those sectors do not search alike. Professional services are researched over weeks and decided on reputation; gastronomy and retail are decided in two minutes on a phone three blocks away. The same budget on the same keywords produces very different results depending on which of the two a business is.
We work with clients across the whole of CABA, on site or remotely, and with businesses in Gran Buenos Aires that sell into the city.
We follow a proven methodology to ensure exceptional results
We evaluate your current presence and define goals
We create a personalized content plan
We execute the strategy with quality content
We adjust based on metrics and results
Every account starts with an onboarding call and an audit of what is already published. We go through the last few months in the native analytics of Instagram, TikTok and LinkedIn to see which formats people save, share and comment on, and we connect your accounts to Meta Business Suite so publishing, the inbox and reporting live in one place.
From there we build a monthly content calendar that you approve before anything goes out. Our team works remotely, so when a piece needs footage from your business we send a shot guide: which scenes to film, in which orientation and from which angle, so anyone on your team can record it with a phone.
The monthly report covers each network separately: the best and worst posts, the inquiries that came through social and what changes in next month’s calendar. Abril, who leads social media at North Blue, reviews every report before it reaches you.
For Vinnie Fisher, founder and CEO of SiteTrust, we ran LinkedIn as the main channel of a repositioning, from leadership mentor to a reference voice on AI trust. Over 12 months we published 245 original posts across text, carousels, captioned video and newsletter articles, built on three content pillars at close to one post per business day.
Those posts drew 2,949 reactions and 1,016 comments. Monthly engagement reviews showed that regulation and breaking news drove the most conversation, so the calendar leaned into both. See the Vinnie Fisher case study.
If you only need someone to answer comments and messages while your team produces the content, Community Management on its own is the leaner option.
If your goal is sales next month and your accounts are starting from zero, paid reach comes first: Social Ads puts an offer in front of buyers while the organic side builds.
And if your buyers search before they scroll, as with many B2B services and local repairs, your budget will go further in SEO.
We answer the most common questions about our services
We work mainly on Instagram, Facebook, LinkedIn, and TikTok. We select the most relevant platforms according to your target audience and business type.
Yes, our creative team develops all visual content including posts, stories, short videos, and carousels, maintaining consistency with your brand identity.
Absolutely. Our community management includes responding to comments, direct messages, and community management during established hours.
You do. We send the full monthly calendar for approval before the month starts, and any later change is confirmed with you before it is published.
Through the shared calendar, Meta Business Suite and one agreed channel for approvals. When a post needs footage from your business, we send a shot guide so anyone on your team can record it with a phone.
Engagement signals such as saves and shares move first, followed by reach. Inquiries take longer and depend on how often you publish and whether paid reach supports the content, so we set expectations per network in month 1.
Featured package
A single monthly plan that covers content, on-site production and day-to-day management, so nothing above needs its own separate quote.
Tell us about your business and we’ll confirm the details for your case.
Extra on-site sessions, special productions, models, photographers or additional equipment are quoted separately. Everything listed above is already covered by the monthly plan.
Contact us today and we will build a plan for your brand together, with clear goals and timelines
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Hours
Mon – Fri: 9:00 – 18:00, Sat: 10:00 – 14:00 (GMT-3)
Four parts of one job. Content gives you something worth following, community management answers the people who do, paid social buys reach for what already works, and the reporting tells you which of the three to spend more on.
The full program: content, community, paid social and the reporting that says which of them is working.
View servicePosts, reels, carousels and stories produced for the platform they run on.
View serviceDaily replies to comments, mentions and DMs, in an agreed brand voice, with real inquiries routed to you.
View servicePaid campaigns on Meta, Instagram, TikTok and LinkedIn, built around creative worth testing.
View serviceWeb and social measurement reconciled into one monthly report you can act on.
View serviceFrom the glossary